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Director / Producer / Editor: Beca Summers
Cinematographer: Cambell Christensen
Production Company: Summer Creative Agency
Client: Make Family History
Duration: circa 1 min.
Make History
Commercial
Creative Brief
This commercial was made to promote a website www.makefamilyhistory.org
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This website encourages teens and youth to connect with their heritage. I designed the website and made a series of these short videos as part of a presentation at the RootsTech Conference.
Results
The website is used by youth worldwide and in classrooms across the country.
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Director's Note
Limitations in creativity open unexpected doors. I tried to tell this story using only images and music.
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Visually, I really wanted a warm look to the piece to reflect the connection between the grandma and granddaughter.
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